WanderKind
by Sarah Seyedeh Ettehad
Project Description
As a parent it can often be difficult to maintain a balanced lifestyle, particularly around personal fitness for a variety of reasons including time restraints, and lack of resources. The amount of time set aside for exercise can also be affected by a difference in parenting responsibilities between partners. Historically, baby carriers have adapted alongside human development, reflecting changing societal needs and parenting roles. WanderKind does just that.
WanderKind is a hybrid between a hiking vest and a versatile baby carrier system that utilises Fidlock technology to facilitate quick and secure transitions between carrying positions. The innovative dual-vest system (one for the parent, one for the child) allows parents to be fully equipped when wearing the product, both independently and when caregiving. Having access to a product like a hiking vest as a new parent will encourage a consistent love for fitness and wellbeing.
Bio
As a Graduate Product Designer, I am a naturally creative individual with a passion for tackling challenging briefs. My hands-on approach to creating and designing has been a constant throughout my life, and it’s this same enthusiasm that fuels my professional work. I am driven by the opportunity to innovate and make a meaningful difference through design. My design focus lies in user-centered and service design, where I strive to integrate sustainability into every project. I’m a firm believer in making sustainable choices accessible and appealing to everyday consumers, aiming to create products that leave a lasting, positive impact. I’m excited to continue pushing the boundaries of what’s possible in product design.